Monday, July 31, 2006

Create Short Stories with This Smart Software

I use this software to create my own short stories…

‘Instant Short Story Creator'

The downloadable step-by-step software guide that coaches you on the short story writing process with easy instructions and helpful templates to keep you organized.

Most of my short stories are now published and selling in big numbers online and offline.

So too could yours with the help of Instant Short Story Creator…

Download the Software

http://tinyurl.com/r36bu

Wednesday, July 26, 2006

Why My Creative Writing Course is Consistently at No1. on Yahoo!

Take a moment of your time today to check out Yahoo! for the keyword phrase 'creative writing course' and you will see why 'Secrets to Churning Out Bestsellers' is the most popular download online among aspiring authors world wide.

The website http://1st-creative-writing-course.com holds the No.1 Spot out of 16,900,000 competing offers.

Small wonder when you consider that it is the ONLY instructional writing course that contains the real secret, the mystery ingredient to converting your books into bestsellers - online and offline.

Download the entire course right now on 60 days approval and test out its incredible power for yourself.

http://1st-creative-writing-course.com

Friday, July 21, 2006

30K in 30 Days DVD – FRESH SUPPLY!

I have just received a fresh supply of the sensational new product everyone everywhere wants to get their hands on straightaway and the price is still pegged at $97 – for now…

This is not a humdrum download but a physical creation; a dynamic 2-Hour DVD featuring a discussion between 13 millionaire online marketers as they hatch a plan to make 30K in 30 days, repeat the process, month after month after month, and then show you how to do it for yourself.

You will see this extraordinary presentation being advertised elsewhere for $197 and more - but save yourself a bundle by buying it from me NOW for only $97.

What you get for your outlay is not just a DVD (plastic costs peanuts) but a long term wealth strategy that you cannot put a price tag on.

If you have not got your 30K DVD yet, now is the time to act.

Click Now or Lose Out – They Will Soon Be Gone!

http://www.netofficetoolbox.com/app/?af=432350

Thursday, July 20, 2006

30K in 30 Days DVD – ON RELEASE!

Just released and selling like hotcakes – the sensational new product everyone everywhere wants to get their hands on straightaway…

This is not a humdrum download but a physical creation; a dynamic 2-Hour DVD featuring a discussion between 13 millionaire online marketers as they hatch a plan to make 30K in 30 days, repeat the process, month after month after month, and then show you how to do it for yourself.

You will see this extraordinary presentation being advertised elsewhere for $197 and more - but you’ll save yourself a bundle if you buy it from me RIGHT NOW for only $97.

There’s a problem though; I’m fast running out of stock already…

Only 17 left at this price; they’ll all be gone by tonight!

http://www.netofficetoolbox.com/app/?af=432350

Wednesday, July 19, 2006

I’m Giving Away My Proven Formula on How to Get a Book Published

If you are going to follow any formula on how to get a book published you’d better make sure it comes from an established bestselling author.

My proven formula does…

During the last ten years I’ve had over 30 fiction and non-fiction books published; published in hard copy format; published and selling in bookstores world wide – and selling in huge numbers online at Amazon.com.

The secret to my success hinges on two essential factors:

1. Quality of output
2. My own proven formula for getting published

So why am I now giving away the formula?

As I approach my 75th birthday I doubt I will have many more books published - although I have 3 more coming out this year bringing my total output up to 33 :-)

Writing has been good to me and publishing even better and so I would like to give something back in the shape of my formula to writers following in my footsteps; writers aspiring to publication.

What My Proven Formula Contains...

How to locate an appropriate publisher for your work
Matching your writing output to publisher profiles
Researching the marketplace
Where to find 1000s of publishers online
Guidelines for submitting a book proposal for fiction
Guidelines for submitting a book proposal for non-fiction
How to prepare your proposal acceptance
When to submit your proposal
What to ensure before you sign a contract
Addressing the author questionnaire
Employing the services of a literary agent
What to do when you cannot place your book with a traditional publisher
Self publishing without incurring substantial costs

How You Can Get the Formula Right Now for Free

I have set up a temporary page on one of my websites for your convenience. Complete the brief form and the download link for the formula will be sent to you by return.

Enjoy…

Jim Green

Collect Your Copy of My Formula on How to Get a Book Published

http://formula.howtoproducts-xl.com

Tuesday, July 11, 2006

Getting what you want with gentle persuasion

Persuasion is the art of getting people to do something they wouldn't ordinarily do if you didn't ask. When meeting with a prospective client for the first time, you are trying to understand their problems, determine their objectives, explain your services and outline the many benefits of working with you. But what if it's not going anywhere? No matter how much you ask, how well you present your advantages or how sincere you are about helping this prospective client, things don't seem to be clicking.

SELLING THE FUTURE

What I mean by this is going beyond outlining objectives, value and measures of success (which most of us don't do a good job with to begin with) and helping the prospective client get in touch with their real motivation to take action, to move in a new direction. This motivation always lies in the future and it lies inside the client, not outside. You need to go beyond the surface and discover their highest aspirations, their most compelling dreams.

HOW DO YOU DO THAT?

Once you've learned about their situation, their problems, and discussed objectives and outcomes, what you need to do now is dig deeper and learn why those solutions or outcomes are important to them. You're really always asking the same question: 'If you got X, then after you have it, what do you want that's even more important?' But as simple as this might seem, the ultimate result can be very powerful.

What happens in this process of selling the future is that your prospects get in touch with what they really want, what's really important to them. And when that is clear, people become motivated to move heaven and earth to get that result. If you have helped facilitate this process, they will see you as a partner in producing that result. You've asked the right questions, you've listened, and you have resonated with what was important to them. You've clicked...

http://howtoproducts-xl.com

Monday, July 10, 2006

Strategies for developing self confidence

Ø Emphasize your strengths. Give yourself credit for everything you try. By focusing on what you can do, you applaud yourself for effort rather than emphasizing end product. Starting from a base of what you do well helps you to live within the bounds of your inevitable limitations.

Ø Take risks. Approach new experiences as opportunities to learn rather than occasions to win or lose. Doing so opens you up to new possibilities and can increase your sense of self-acceptance. Not doing so turns every possibility into an opportunity for failure, and inhibits personal growth.

Ø Use self-talk. Use self-talk as an opportunity to counter harmful assumptions. Then tell yourself to bin unreality and substitute more acceptable assumptions. For example: when you catch yourself expecting perfection, be aware that you can't do everything perfectly, that it's only possible to do things as well as you can. This allows you to accept yourself as you are while still striving to improve.

Ø Self-evaluate. Learn to evaluate yourself independently. Doing so allows you to avoid the constant sense of turmoil that comes from relying exclusively on the opinions of others. Focusing internally on how you feel about your own commercial performance will give you a stronger sense of self and will prevent you from giving your personal power away too easily to others.

http://howtoproducts-xl.com

Sunday, July 09, 2006

Mastering the art of providing good service

You might just get away for a time with marketing a substandard product, but you'll never get away at any time with providing inferior service.

You'll be found out in a hundred different ways. In the bricks and mortar environment the essential elements in the provision of good service tend to vary from one industry to another, but they are all directed towards the one end: keeping the customer happy.

No one lasts long in retailing, for example, unless time and energy are constantly expended on matters such as enhancing store lighting, improving ease of traffic flow, extending the range of options to pay, and excelling in customer care.

AVENUE OF OPPORTUNITY

The pressure is unrelenting and the demands increase in tandem with the changes in trading patterns occasioned by the phenomenal growth of information technology. And yet in this very technology lies an avenue of opportunity if we but take the time to examine it.

Most small businesses nowadays have an Internet presence of sorts in the shape of a modestly constructed web site. But how many use it for the purpose the web was invented: the receipt and distribution of valuable information?

Your web site provides the cyberspace way to foster good customer relations and to engender loyalty by providing a constant stream of variable information on all matters relating to service.
It's called 'e-service'...

http://howtoproducts-xl.com

Saturday, July 08, 2006

Survey your website visitors

A good way to kick off your e-service project is to set up a simple 'feedback' form. Asking for feedback from visitors to your site is one of the best ways to obtain suggestions about improving your merchandise—and an online survey is a fast, convenient and inexpensive method to gather information, including:

Ø What do your customers and prospects want to buy?
Ø How do they like your current product or service?
Ø How would they improve it?
Ø What do they think of your competition?

Always respond quickly with a 'thank-you' email for their participation. This helps create a bond that keeps customers and converts prospects.

http://howtoproducts-xl.com

Friday, July 07, 2006

Strategic planning for opportunity

When opportunity comes knocking at your door (it does so many times) you will want to be in a position to take full advantage, and the best way to achieve a state of readiness is to be constantly honing up your skills on strategy making. The more you practice, the better prepared you will be to handle any challenge.

When you get the call, some healthy self-talk and your A4 sheet will come in handy. Let's assume you are the owner operator of a small graphics house and out of the blue you are invited to pitch for a sizeable chunk of new business.

There is a comprehensive brief attached to the invitation and it specifies the requirement for a full-scale presentation. There is also an offer from the prospective client of further clarification on any aspect(s) of the brief. Be on the safe side and take them up on that before committing hefty expenditure to this 'wonderful' opportunity.

Enter stage right: your sheet of A4…

On the up side

1. This is a prestigious account.
Winning it will lift us right
up there among the big boys.

2. We must come highly recommended.

3. Adrenaline is running on high
in the studio - best get the
presentation online straightaway.

4. We'll recover the presentation costs
By amortizing them across future work.

5. We stand to make a lot of money.

On the down side

1. Or is it yet another 'cattle call'?
And have you been brought in
just to make up the numbers?

2. Oh really? Check that out.
There are lots of Machiavellian
people out there.

1. Hold up. There's no mention of a
presentation fee in the brief.

2. This is a fee-based account remember. They'll spot recovery of costs a mile away.

3. Look again at the fee base. Will there be irrecoverable costs over and above?

Conclusion

Ø Request an early meeting with the prospective client
Ø Tie up loose ends before committing to presentation

Action

Ø Ask for a complete list of the contenders
Ø Ask why invitation was rendered
Ø Ask did it come by way of recommendation
Ø Ask for a presentation fee
Ø Ask for a complete analysis of the fee based payment structure

Subsequent action

Ø If no presentation fee is forthcoming, decide whether to proceed
Ø If proceeding, trim costs accordingly

http://howtoproducts-xl.com

Thursday, July 06, 2006

Why Most Start Ups Flounder and Go Under

It is well documented that the failure rate for new business propositions of every description is extremely high in the early years of trading. This is not by coincidence, bad luck or happenstance; it is underpinned by a unifying factor.

Start ups that set sail in a sea of excitement, then flounder and go under, invariably do so because they discard the very compass that will guide them safely from port to port in their quest for survival, yet alone success.

The devising of this compass was their initial act in the art of strategy making, and yet it is usually the first piece of equipment to be jettisoned.

The business plan

Those who refer to it every working day, revise it, refine it, are all the time developing a strategy for lifelong success. Those who use it once for funding and then consign it to gather dust on a shelf are developing a strategy for imminent failure.

And there are no exceptions, no exemptions.

Pop music, for example, is just as much an industry as any other you can think of, so why then are there so many one-hit wonders? Is it because the participants have no talent or because they're working with rubbish material?

I doubt it, because they have already evidenced a degree of competence through early albeit transient success.

Those few who make the grade and manage to capitalise on initial attainment do so because they have a strategy for the future, a plan of action for fulfilment.

The many that fall at the first hurdle are invariably represented by management that has neither the experience nor the wit to develop winning strategies.

http://howtoproducts-xl.com

Wednesday, July 05, 2006

The amazing power of words in minding your own business

Communication is the universal platform on which all business is conducted. And yet, how often we take for granted the very instruments that constitute the basis of our ability to communicate effectively. Words. They have the power to inspire or depress, the power to evoke acceptance or rejection, the power to clinch or lose a deal, the power to make or break a business.

Diction - What you say and how you say it are of equal importance. Always choose your words carefully, and never use a word where you are uncertain of the precise meaning. It could rebound on you, creating an outcome you'd rather not have.

Correspondence - Every written communication you issue is an ambassador for your enterprise, be it directed to customers, suppliers or employees. Never dispatch anything until it has been thoroughly checked for accuracy of structure, content and syntax. Mistakes jar, they stick, and they reflect badly on professionalism.

Telephone - Even the smallest concern needs telephonic communication for sales, service, ordering, collecting dues, etc. It is good business practice to ensure that everyone in the organisation follows a set pattern for making and responding to calls.

Marketing - Advertising, marketing, promotion all depend heavily on the amazing power of words to get the message across. A superbly crafted illustration might paint a thousand words in realms of art appreciation, but in the context of hard tack marketing your super-duper graphics won't get you very far unless they are accompanied by compelling, persuasive dialogue.

Selling - When you are walking the talk in a face-to-face sales pitch, it isn't your beloved product or service that wins the day; it is your powers of expression. Prospects aren't there to be sold to, but they will willingly buy from you if they like what you have to say, and how you say it. This is not to imply that he/she who barks loudest in the marketplace, always brings home the bacon. On the contrary, the best presenters are invariably quiet, introspective individuals who have a firm grasp on the essential tenets of word power and who know instinctively how to put the message across to best effect.

Internet - People the world over use the Internet to source information. They choose a search engine, insert a word or several key words, which in turn leads them to more words and so on until they have compiled a catalogue of data on what they want to know. So, when are setting out to create your own commercial presence on the Internet, make words your prime priority. Words are what cyberspace is all about. Web creation tools, graphics, sound, animation, gizmos are all available to be downloaded for free, but the words - the most essential ingredient - are all down to you. Make sure you spend the bulk of your time on their composition before you tackle the packaging.

http://howtoproducts-xl.com

Tuesday, July 04, 2006

Prepare to persist in your quest for achievement

Once you are clear in your own mind what it is you want to achieve, be prepared to persist until you have accomplished it. There is no point in putting thought, work and effort into developing a plan if you fail to carry it out. The real achievers in life are not necessarily the heralded captains of industry or high profile personalities; they are those ordinary people who go about their business quietly and efficiently, ticking off each goal on the list as it is accomplished.

Plans don't just fall into line because progress never just 'happens'. You have to make it happen through persistent effort.

Ø Persist in the pursuit of your goals - Many small business owners conduct their affairs on a haphazard basis, bouncing from one crisis to another and snatching at fortune whenever they catch a fleeting glimpse of opportunity. You don't fall into this category or you would not be reading this book. You have identified your goals; prepare to persist through thick and thin until you have achieved them all.

Ø Persist in all your daily undertakings - Systematic progress in all you undertake to accomplish each working day is the cornerstone to fulfilling your ambitions in the long term. There is no other way; there are no quick fixes. Tackle your 'things-to-do' list with enthusiasm and when you have completed it, you will have taken another giant step forward.

Ø Persist in developing your marketing applications - The more curious you are about marketing techniques, the more inventive you will become in their application. Observe, study and learn the techniques with which you are not yet familiar; then put into practice those with which you feel most comfortable. That is how to test market for future achievement.

Ø Persist in evolving your sales policy - There is more than one way to sell your output, be it tangible merchandise or a personal service. Look around at how others are doing it; spend some time on the search engines identifying competitive web sites to determine whether you are perhaps lagging behind in the evolvement of your sales policy.

Ø Persist in grooming your staff - Send them on training courses or better still, conduct a seminar in your own premises. Persist in grooming them to make the best of themselves because when they do, they will bring out the best in you.

Ø Persist in collecting your dues - Never settle for customers paying you when it suits them. Persist until you fine-tune your systems to ensure that you get paid at your prescribed time, every time.

http://howtoproducts-xl.com

Monday, July 03, 2006

Eight Secrets for Successful e-Service

Effective e-service, despite the apparent obstacles, is actually a very achievable goal. As numerous successful implementers have demonstrated, it simply requires the right principles, practices, and tools. Eight basic attributes make web-based customer support work for any business, no matter how small:

Ø Making sure your web site 'listens' to customers - Every successful salesperson knows the most important part of their job is listening - both for explicit and implicit messages. Web sites should do the same. Explicit messages are clear requests for specific information. Implicit messages are patterns of queries or usage that imply a lack of or difficulty in finding some type of content. An effective web presence requires mechanisms and/or practices that ensure an attentive ear to both types of online customer requirements.

Ø Giving customers what they want - It's not enough to ascertain which types of content users are asking for: the content must also be provided quickly. The atmosphere of the web is driven by a sense of immediacy. Delays in delivering customer-driven content can be deadly. An e-service solution must capture customer requests and use that information to automatically enhance site content for future visitors.

Ø Responsive content and response mechanisms that are easy to find and easy to use - It's remarkable how many web site designers allow customers to wind up in places where they can't easily find a way to ask for more information or send an email request. On many sites, the ‘Contact Us’ button simply launches a pre-addressed email screen - with no information about how soon they can expect a reply or where else to look for information. Many sites don't even provide a phone number if a customer really needs to talk to someone right away. If customers can't even find the company phone number, what are the chances that they will be able to find an even more obscure piece of information? Hidden content is the same as no content at all. Of course, this is true of all types of content, but it's especially critical for response-related pages. So e-service must be easy for customers to use.

Ø Appreciating the 80/20 rule - While it's great to make sure web site content is as comprehensive as possible, the fact remains that - on average - 80% of all site traffic is aimed at 20% of the content. In other words, a relatively small amount of content can take care of a tremendous amount of business if it's the right content. So small businesses that delay putting up sites because they're trying to make sure they can answer every possible customer question online are making a mistake. It's much smarter to get the most important information up first, and then add to it over time as dictated by customer needs.

Ø Why it pays to get pushy - You don't have to rely on customers coming to your site to get them the information they need. By offering a variety of email notification options, you can turn a customer's email box into an extension of your web site. A good way to do this is to ask visitors if they would like to be notified if there is any change in a specified content area, such as a product catalogue or a press release archive. Such notify-on-change ‘push’ mechanisms allow you to leverage your web site and build an ongoing electronic relationship with your customers.

Ø Respond quickly or risk losing the customer forever - As highlighted in a recent major study based on consumer feedback (Right Now Technology Study, 2002) many businesses make the mistake of being too slow in their response to online information requests. Once a customer or prospect has been disappointed by how slowly their question has been answered, they are unlikely to try again. They might even become disillusioned about the operation as a whole. If you're going to offer even a bare bones email contact mechanism, make sure it results in a fast reply - preferably as early as possible on the following working day.

Ø Track for information as it comes in - Because a large percentage of site visitors tend to have the same narrow set of questions, it's critically important to track requests for information as they come in. Consistent tracking of requests allows those in charge of site content to determine where to direct their efforts - allowing for much more efficient use of resources. Effective e-service applications perform this tracking automatically and dynamically rank information based on historical usefulness to customers. This ‘sameness’ in questions is all the more reason to include a FAQ (frequently asked questions) section on the Web site.

Ø Automate, automate, automate - All the tasks required to create a truly responsive site - assimilating and analysing user queries, developing appropriate content and posting it in a well-organised manner, handling ad hoc and ‘push’ email communications, etc. - can be extremely labour-intensive. As site traffic increases, these tasks can pile up even more. Many sites are spoiled by their own success, as the volume of communications exceeds the resources dedicated to supporting that communication. So, it is critically important to deploy effective automation tools that can scale to meet rising demands. Such tools significantly increase the return on staff and infrastructure resources invested in the web. Good e-service applications automate site maintenance tasks and eliminate time-consuming knowledge collection and engineering functions - functions that, when neglected over time, result in out-of-date content and dissatisfied customers.

These simple procedures can make the difference between online success and online failure. As so many operations continue to demonstrate, online success not only has an impact on how a company is perceived by its customers, but also on how it is perceived by Internet users en masse.

http://howtoproducts-xl.com

Sunday, July 02, 2006

Strategies for developing self confidence

Ø Emphasize your strengths. Give yourself credit for everything you try. By focusing on what you can do, you applaud yourself for effort rather than emphasizing end product. Starting from a base of what you do well helps you to live within the bounds of your inevitable limitations.

Ø Take risks. Approach new experiences as opportunities to learn rather than occasions to win or lose. Doing so opens you up to new possibilities and can increase your sense of self-acceptance. Not doing so turns every possibility into an opportunity for failure, and inhibits personal growth.

Ø Use self-talk. Use self-talk as an opportunity to counter harmful assumptions. Then tell yourself to bin unreality and substitute more acceptable assumptions. For example: when you catch yourself expecting perfection, be aware that you can't do everything perfectly, that it's only possible to do things as well as you can. This allows you to accept yourself as you are while still striving to improve.

Ø Self-evaluate. Learn to evaluate yourself independently. Doing so allows you to avoid the constant sense of turmoil that comes from relying exclusively on the opinions of others. Focusing internally on how you feel about your own commercial performance will give you a stronger sense of self and will prevent you from giving your personal power away too easily to others.

http://howtoproducts-xl.com

Saturday, July 01, 2006

Devising a strategy for every situation in business

To win more often than you lose in the world of commerce, you will require to develop the knack of devising strategies for every type of situation; the good, the bad, the indifferent. There is nothing difficult about this. Start off by undertaking the exercise outlined in the previous chapter. Take a sheet of A4; adjust the sequence of instructions to your particular requirements, then crack on devising strategies. Practice the technique and you will be rewarded by the labyrinth of your subconscious providing you with a steady stream of viable strategies for every type of problematic situation or avenue of opportunity associated with your operation.

You could try it another way of course by steeping yourself in academe. You won't be stuck for choice.

Thousands of articles and hundreds of books have been published on the subject of strategy; strategic planning, strategic marketing, strategic overviews, strategic this, strategic that, strategic the other. But they all relate to the same premise; the ability to think on your feet. Read such tomes by all means (if you have the time or the inclination) but be selective and always remember that the only real masters of the business arts are the ones who are actually out there doing it, day in, day out. What they have learned in the hard school of knocks says it all:

Strategy = Planning = Resolution

http://howtoproducts-xl.com