To win more often than you lose in the world of commerce, you will require to develop the knack of devising strategies for every type of situation; the good, the bad, the indifferent. There is nothing difficult about this. Start off by undertaking the exercise outlined in the previous chapter. Take a sheet of A4; adjust the sequence of instructions to your particular requirements, then crack on devising strategies. Practice the technique and you will be rewarded by the labyrinth of your subconscious providing you with a steady stream of viable strategies for every type of problematic situation or avenue of opportunity associated with your operation.
You could try it another way of course by steeping yourself in academe. You won't be stuck for choice.
Thousands of articles and hundreds of books have been published on the subject of strategy; strategic planning, strategic marketing, strategic overviews, strategic this, strategic that, strategic the other. But they all relate to the same premise; the ability to think on your feet. Read such tomes by all means (if you have the time or the inclination) but be selective and always remember that the only real masters of the business arts are the ones who are actually out there doing it, day in, day out. What they have learned in the hard school of knocks says it all:
Strategy = Planning = Resolution
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