Most start-ups that go under do so because they pay scant attention to the very business plan they worked so painstakingly to develop; most established businesses that go under do so because they have no predefined sales plan.
Without a strategy for selling, there is no effective way to gauge the financial growth and progress of a business.
You need a realistic map that identifies:
Where the sales will come from
How they will arrive
Who will provide the sales
But never lose sight of the fact that even when you have established these requirements to your satisfaction, the 'no sale' sign will still be showing until the cash is in the bank.
http://howtoproducts-xl.com
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