Wednesday, May 31, 2006

What Exactly is Affiliate Reselling?

In a nutshell: for affiliate reselling read sales agency.

There are literally thousands of commercial concerns operating on the Internet who will grant you an agency and remunerate you on a commission basis to represent them and sell their produce through your own cyberspace marketing applications.

In effect then, the term ‘affiliate reseller’ is simply universally accepted Internet jargon for sales agent.

Although the concept was first introduced on the Internet by a purveyor of tangible merchandise (Amazon Books) the produce is mainly information packages and participants make money in one of three ways.

o Selling the product online
o Recruiting others to do likewise
o Combination of both

These information packages (as evidenced in the Harvard Business School survey) centre on inducements to lifestyle enhancement.

THE BENEFITS OF PARTICIPATION

Many established home based business operators start out as affiliate resellers; some remain so, while others put the accumulated knowledge they glean from handling other people’s business to developing an idea of their own.

There’s a flexibility surrounding affiliate reselling that makes it an attractive proposition to newcomers to the Internet. Servicing several reliable and profitable programs can evolve in time into a business in its own right while still enabling the reseller to use the learning curve the concept provides as a stepping stone to bigger things.

Why so many people set out on their Internet adventure as affiliate resellers can be summarised as follows:

ü There is no long term commitment

ü You can join many of these programs free of charge

ü Where fees are applicable, they are usually modest and sometimes refundable

ü There are no trade restrictions

ü You may take on as many opportunities as you wish

ü There is no requirement to buy stock for resale

ü Marketing strategies and tools are provided free of charge

ü There is no personal interfacing with prospects and customers

ü Commission statistics are normally available in real time online

ü Reimbursement is monthly by check or direct debit

ü No cash handling

ü No creditors

ü No debtors

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